Good times when the biggest problem was VUCA, an acronym created by Warren Bennis and Burt Nanus to bring up the Volatility, Uncertainty, Complexity, and Ambiguity of general conditions and situations.

Unfortunately, I believe that we are living in an IVUCA, i.e, an Infinite VUCA.

And, in this scenario, another I gains strength as a possible tool to address IVUCA, which is Innovation.

I also believe that technology can increasingly help us to address IVUCA in some way, but the truth is that one of the biggest problems that technology has brought to the world is that it allows any and all techniques to succeed or fail at any given time.

In other words, technology is also part of IVUCA!

Furthermore, it is not always easy to measure the quality of our success. That is, often what seems to be good results are nothing more than good luck. And luck can be a great and dangerous enemy of automated and mainly autonomous systems, since it will abstract the reality of the quality of the chosen strategies or tactics, to suffer, after a period of inertia, the natural problems of random systems facing the IVUCA of the real world.

Anyway, I think that technology should get rid of luck, at least as far as possible, before it becomes a big problem since e.g. there are no deterministic solutions to face the complexity of this current reality.

In this sense, I believe that this is the main function of the cognitive sciences and its most abstract and relevant layer of action, for instance, to address the real-time discovery of the best possible solutions.

This is because business standards, and even innovation, are increasingly shorter, forcing a change in culture to find the perfect technique for the ability to quickly perceive patterns and react with changing techniques, depending on the risks and opportunities that present themselves at each moment.

And at this level of abstraction, done more and more through the coding of complex models and algorithms, most of them closed or not explainable, the boundaries are broken at all times, increasing the need for investments in people and machine, that is hardware, firmware, and software technologies by all organizations that already have this IVUCA vision.

By Rogerio Figurelli at 07/03/2020

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